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About
Salem Al-Qassimi is a graphic designer born and raised in Sharjah, United Arab Emirates. After receiving a degree in Multimedia Design from the American University of Sharjah, Salem worked and freelanced for various companies and individuals in the UAE and the UK.

In 2006, Salem founded Fikra—a multidiscipli… Read More
Salem Al-Qassimi is a graphic designer born and raised in Sharjah, United Arab Emirates. After receiving a degree in Multimedia Design from the American University of Sharjah, Salem worked and freelanced for various companies and individuals in the UAE and the UK.

In 2006, Salem founded Fikra—a multidisciplinary design studio based in the UAE. Fikra works across a variety of media—time-based and print—including book design, data-visualizations, environmental graphics, bilingual typography—Arabic and English, identity creation, interactive design, and motion graphics. The studio's philosophy is deeply rooted in investigating new pathways for problem-solving through design exploration and education. Within a short period of time, Fikra gained its reputation as one of the leading graphic design studios in the UAE.

In 2011, Salem graduated with an MFA in Graphic Design from the Rhode Island School of Design, during which he also served as a teaching assistant and instructor. His thesis was an investigation of the Arabish (Arabic and English) culture in the United Arab Emirates. “As a designer, I address this emerging Arabish culture from a personal & global perspective. Graphic design is a powerful method of research and communication. I use it as a means to comment on hybrid cultural elements—dress, language, and urban landscape. It is my vehicle, helping me and others better understand the UAE identity and its emerging Arabish culture.”

Salem is based in Sharjah, UAE, and New York, USA. He is currently an external critic at the American University in Dubai, and teaches "The Design Profession"—a class offered in the spring semester at the American University of Sharjah. Read Less
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  • Principal
    Fikra Design Studio // United Arab Emirates
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