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Michelle Hoopes-Moser

Brand Creative Services Manager
AARP
Rockville, Maryland, United States
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Focus

Graphic Design, Print Design, Art Direction

About

I am a creative services manager currently working in the Washington DC area. I specialize in visual communication for print and online, print publication production, leading in-house design teams, and project management/process implementation.

My current position as a creative services manager in the Brand Serv… Read More
I am a creative services manager currently working in the Washington DC area. I specialize in visual communication for print and online, print publication production, leading in-house design teams, and project management/process implementation.

My current position as a creative services manager in the Brand Services department of AARP has given me the opportunity for continued growth in the area of brand management and has brought my love for problem-solving together with business and strategic thinking on a larger scale.

Throughout my professional career, I have consistently driven myself to meet challenges and achieve goals. I thrive in a challenging and results-oriented environments, and it is these qualities that attracted me and drive my career to be the best graphic designer/design manager I can. As a strategic thinker and problem solver, I am able to keep an eye on the big picture while dealing with the day-to-day realities of producing effective creative with tight deadlines and budgets.

I pride myself in my strong design, leadership, people and organizational skills. I am always looking for new challenges and ways to drive things forward. I find new technology exciting and continuously work at keeping my skills and knowledge up to date in order to provide current solutions that offer forward-thinking and success in various new platforms.
Read Less

Skill Summary

Solid understanding of information architecture in print, web applications

Ability to identify and implement process improvements

Ability to work on multiple projects simultaneously and change priorities quickly

Ablity to provide clear direction, motivate, and mentor creative… Read More
Solid understanding of information architecture in print, web applications

Ability to identify and implement process improvements

Ability to work on multiple projects simultaneously and change priorities quickly

Ablity to provide clear direction, motivate, and mentor creative teams

Manage work flow productivity in accordance with product schedules, budgets, and creative goals

Coordinate production, vendor resources and delivery for all projects

Ability to partner with copywriters, editorial writers, sales and collaborate with technology, media, and production colleagues on variety of project

Develop and manage the overall brand appearance for all publications, website, marketing and events

Understanding evolving best practices within all targeted platforms

Understands the client, the client’s needs, the clients‘ market and target consumer and provide solutions on time and within budget

Conceptual thinking and project leadership abilities

Strong work ethic Read Less

Design Awards

2018 - AIGA Award - AARP Local Seals

2017 Hermes Awards
Platinum for Program Design
Gold for Program Design
Gold for Logo/Branding
Gold for Exhibit Design

American Graphic Design
2016 - Exhibit Design, Program Design and Logo/branding

2010 - InH… Read More
2018 - AIGA Award - AARP Local Seals

2017 Hermes Awards
Platinum for Program Design
Gold for Program Design
Gold for Logo/Branding
Gold for Exhibit Design

American Graphic Design
2016 - Exhibit Design, Program Design and Logo/branding

2010 - InHowse Awards: Design and Marketing Campaign

In-House Graphic Design Award
2017 - Exhibit Design
2016 - Event Design
2106 - Calendar
2016 - Conference Program
2015 - Exhibit Display
2010 - 2 for Publications
2009 - 3 for 
Publications


Catholic Press Association:
2005 Second Place Award
 
for ad design
2004 2 First Place Awards for ad design
2004 Second Place Award for ad design
2003 Honorable Mention for ad design Read Less
Project Views
11240
Appreciations
47
Followers
23
Following
3
Member Since: Jul 13, 2012
  • AARP Block Party Atlanta Dogwood Festival
    by Michelle Hoopes-Moser
    1
    3
    Graphic Design
  • 2020 AARP Block Party Philadelphia Flower Show
    by Michelle Hoopes-Moser
    0
    1
    Graphic Design
  • AARP Virtual Reality Design for Google Cardboard
    by Michelle Hoopes-Moser
    1
    126
    Art Direction, Graphic Design
  • AARP Locally Branded Seals
    by Michelle Hoopes-Moser
    3
    69
    Art Direction, Branding, Graphic Design
  • Reimagine You Logo Mark
    by Michelle Hoopes-Moser
    0
    61
    Art Direction, Branding, Graphic Design
  • Future of Housing Conference
    by Michelle Hoopes-Moser
    0
    45
    Art Direction, Branding, Graphic Design
  • National Library of Congress Book Festival AARP Exibit
    by Michelle Hoopes-Moser
    0
    48
    Branding, Graphic Design, Exhibition Design
  • Reimagine You - Concept Mark Development
    by Michelle Hoopes-Moser
    0
    44
    Art Direction, Branding, Graphic Design
  • Exhibit Design - Charging Station
    by Michelle Hoopes-Moser
    1
    57
    Graphic Design
  • Brochure Design - Life Reimagined
    by Michelle Hoopes-Moser
    0
    59
    Graphic Design
  • Exhibit Booth Design - Life Reimagined
    by Michelle Hoopes-Moser
    0
    48
    Graphic Design
  • Enviromental Design - Life Reimagined Swing Space
    by Michelle Hoopes-Moser
    2
    93
    Interior Design
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