Youth Event Promotional Materials

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Created: 01/07/13
Last Edited: 03/14/13
112
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Description
Disciple Now (DNOW) is this church’s single biggest youth event. The weekend consists of worship, prayer, Bible study, service, recreation, food and relationship building. They wanted a promotional postcard, poster and shirt that both youth (6th–12th grades) as well as adult volunteers would enjoy and wear even after the event.
  • Disciple Now (DNOW) is this church’s single biggest youth event. The weekend consists of worship, prayer, Bible study, service, recreation, food and relationship building. They wanted a promotional postcard, poster and shirt that both youth (6th–12th grades) as well as adult volunteers would enjoy and wear even after the event. 
     
    The theme for the event was "Experience" drawn from Psalm 16:11. To showcase such an abstract concept, I went with a retro radio tower design to convey things "broadcast" to you in life that you learn from. Though I distressed the art, I also incorporated bright, retro colors to appeal to youth. The youth director was very happy with this project and it translated well into multiple promotional pieces. 
  • A custom layout in the church's quarterly magazine to announce the event. See the entire magazine here.
  • I went with a softer, thinner cotton shirt for more comfort. I kept prices down by using only two colors of ink. This was the most popular shirt in the history of this event. The organizers actually ran out and had to reorder—a first for this event.

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