Product design for a fictitious company called Wild Naturals. I wanted to portray a clean, modern, healthy feel to the product. With san-serif typeface and the use of negative space the desired personality of the product is displayed. Consumers will see these and be more drawn to its simple and healthy look.
I took a look at the way traditional ingredients were shown and proposed something new. The info graphic on the side, shows you what and how much of each ingredient is included. I decided on a plastic bottle because it would be the most economical to produce. But what about recycling? The bottle it self can be turned in for a dollar off a new one. This way they stay out of land fills and provide the best quality juice drink around.