- Client / American University
Concept / To reposition American University as the nation’s capital wonk base. Every different college at the university is a different type of wonk hero.
Awards / Emmy Award for Best Single Spot Commercial, 2012; AMA Top Marketers Award, 2012; and Nine CASE Circle of Excellence Grand Gold Awards, 2012.
My role / Concept development, strategy, art direction, and design. 
- Outdoor Transit ads
- Metro dioramas
- Outdoor transit ad
- Outdoor transit ad
- Web ad
- Undergraduate online promo
- Welcome center environmental graphics + screen promos
- Apparel
- Guerilla marketing + Stop Motion Animation
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