Client / American University
Concept / To reposition American University as the nation’s capital wonk base. Every different college at the university is a different type of wonk hero.
Awards / Emmy Award for Best Single Spot Commercial, 2012; AMA Top Marketers Award, 2012; and Nine CASE Circle of Excellence Grand Gold Awards, 2012.
My role / Concept development, strategy, art direction, and design.
Undergraduate online promo
Welcome center environmental graphics + screen promos
Guerilla marketing + Stop Motion Animation