TriHealth needed a new brand to strengthen the position of their health care system in the Greater Cincinnati region.
The brand launch included a new logo, identity, print, web, and email. One year later, 81% of consumers recognized TriHealth in the marketplace.
Logo/Identity won gold in the Annual Healthcare Advertising Awards.
Creative Director: Sara O’Neill
Copywriter: Karen Chakiry, Jeff Huser
Other: Turtle Pond Photography