The Press Type Foundry Promotional Piece

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Created: 05/31/12
Last Edited: 05/23/13
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Description
A fictional type foundry that I created was introducing 3 new typefaces to the public. I made a promotional piece for the event with a subtle nod to the phrase "the quick brown fox jumped over the lazy dog". The event included not only the revealing of the typefaces, but also the fox and dog's "wedding".
  • The Press Type Foundry
    Event Invite
  • With this project I created a 5x7 front and back event invite for a fictional type foundry. The goal was to introduce new typefaces to the public. I named the foundry, choose the fonts, and typeset the piece. I also wanted to play off of the phrase "the quick brown fox jumped over the lazy dog" by incorporating their wedding into the invite as the main event.
  • Invite
    Typesetting, Layout

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