Templated Email Designs

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Created: 02/05/13
Last Edited: 02/06/13
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Templated Email Designs
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    Giving clients the tools to customize their own email campaigns is a major selling point for large digital agencies, and The Agency Inside is no exception. But how do you show prospective clients examples of such campaigns when using existing clients' creative isn't allowed?
     
    I designed two sets of generic, templated email designs to demonstrate how layout zones and content layers can be leveraged to create custom campaigns.
  • Infographic showing how business rules can be applied to customize an email campaign
  • Generic travel-themed emails
  • Generic cooking-themed emails
     

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