Founded in 2003, Soil Stewards is a University of Idaho club recognized for organic farming and sustainable community involvement. Their members operate a certified organic farm and research site at the University of Idaho research farms east of Moscow, Idaho. Student members can receive shares, receive funds for research, serve as officers, compete for scholarship money, and more.
For this logo design, I wanted to communicate what Soil Stewards is all about: farming and education. The pencil represents the budding knowledge of the students who volunteer at the farm. I chose Gill Sans as the accompanying typeface because it has organic curves like the leaves in the logo, as well as sharp edges to mimic the point of the pencil.