Short Term Identity

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Created: 06/20/13
Last Edited: 01/20/14
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Description
My creative strategy was to show the experience, knowledge, and service that Northeast Camera has. I chose phrases (You Shoot We Help, We cover all areas of photography, All photographers welcome) that could go on advertisements and the website. I wanted to use good quality images for my ads and website to show that Northeast Camera can help you take pictures like these.

My goal was to make Campus Camera more widely known, so that people can take advantage of the store’s experience and knowledge.

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