Short Term Identity

  • Short Term Identity 
    Ugly Sofa Contest
  • For this project we were to research and design a visual program for an organization or event related to a specific major city. We need to include a housing form, brochure, and a large format piece. My event was for a furniture fair in Duluth, Minnesota, which I turned into an Ugly Sofa Contest put on by a fictional company named "Ugly By Design." The pieces use typefaces and imagery that reference the Midwest.