Short Term Identity

Created: 08/02/11
Last Edited: 12/04/12
This is an identity project for a made up event (an ugly sofa contest) in Duluth, Minnesota. Included are a housing form, brochure, poster, and postcards.
  • Short Term Identity¬†
    Ugly Sofa Contest
  • For this project we were to research and design a visual program for an organization or event related to a specific major city. We need to include a housing form, brochure, and a large format piece.¬†My event was for a furniture fair in Duluth, Minnesota, which I turned into an Ugly Sofa Contest put on by a fictional company named "Ugly By Design." The pieces use typefaces and imagery that reference the Midwest.

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