The mobile application was developed and designed for a pharmaceutical advertising convention. It is a way-finding app that was used to direct visitors to the Saphris convention booth. It was important to incorporate both the JUICE Pharma branding elements and the Saphris branding materials, as the booth was representing both at this particular convention.
Developed informational graphs and pages for Saphris.com to supplement information provided in the medication packaging. Because the product is extremely volatile, it is required to have a large section of legal copy on every page where information is accessible. It was frequently a challenge working on this website, since so much information was legally required to be on each page.
Firm: JUICE Pharma Worldwide
Creative Director: Annie Foster
Client: Saphris (New York, NY)