Rubik's Cube Packaging

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Created: 03/22/12
Last Edited: 11/21/12
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Since the existing package for Rubik's Cubes is so wasteful, with several layers of vacuum seal plastic and cardboard, I chose to make something more sustainable. A dynamic folding box, a dieline of my own design, encases the cube in less shelf space and less material.

www.beccashayne.com/portfolio.rubiks.html
  • Rubik's Cube Package Redesign
  • Adobe Illustrator
    Paper and Adhesive
    Fall 2011

    Since the existing package for Rubik's Cubes is so wasteful, with several layers of vacuum seal plastic and cardboard, I chose to make something more sustainable. A dynamic folding box, a dieline of my own design, encases the cube in less shelf space and less material.

    www.beccashayne.com/rubiks
  • (above) is the current 30th Anniversary packaging for Rubik's Cube

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