RePlume Product Line

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Created: 06/01/13
Last Edited: 06/01/13
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Description
Biomimicry, or the concept that nature has already solved many of the world’s design problems, is the basis for this product line. Inspired by the patterns, colors, and functions of bird feathers, this sustainable clothing and accessories line aims to bring the fashion industry into the push for greener business practices.
  • RePlume Product Line

    Student Work | Typefaces: Banda, Garamond | Deliverables: Fabric designs and product mockups, packaging design, web design, infographics, fabric swatchbook, product catalog, identity and business system, business plan
     


    Design Brief

    Design a product line with biomimicry as the core philosophical theme.
     
     

    Concept

    Biomimicry, or the concept that nature has already solved many of the world’s design problems, is the basis for this product line. Inspired by the patterns, colors, and functions of bird feathers, this sustainable clothing and accessories line aims to bring the fashion industry into the push for greener business practices. The fabric design, company branding, product design, and catalog design of this product line all reflect the outgoing nature of the brand.

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