Rainforest Advocacy Posters

For this project we are to create a pair of advocacy posters. Possible themes include dissent, liberation, racism, sexism, human rights, environment, civil rights, health concerns, AIDS, war, literacy, or tolerance.

About The Organization:
Tropical Rainforest Coalition (TRC) believes that individuals can make a difference. Established in 1991 during World Rainforest Week, TRC is an all-volunteer, 501c3 non-profit organization that has made a significant impact on the preservation of rainforests and indigenous people. TRC builds coalitions between individuals, corporations, businesses, learning institutions and non-governmental organizations seeking to reverse the unsustainable use of the rainforests.

Concept Statement:
Experts estimate that we are losing 137 plants, animal and insect species every single day due to rainforest deforestation. That equates to 50,000 species a year. As the rainforest species disappear, so do many possible cures for life-threatening diseases. Currently, 121 prescription drugs sold worldwide come from plant-derived sources. More than 20 percent of the world oxygen is produced in the Amazon Rainforest. The destruction of the rainforests continues at an alarming rate. Tropical rainforests once covered more than 14 percent of the Earth’s land area, and they now amount to less than 6 percent. This unnecessary destruction can be prevented, but it will take consumer awareness and donations to help support keeping our rainforest alive.