REDBOOK Magazine - Promotional Design

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Created: 01/26/11
Last Edited: 12/07/11
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Appreciations: 3
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Description
Promotional design completed for REDBOOK Magazine (Hearst Corporation). Work includes logos, advertorials, events, websites, and advertising, among other projects.
  • REDBOOK Magazine - Promotional Design

    The following is a sampling of promotional design work I have created while working in the advertising department at REDBOOK magazine (Hearst Corporation). Design work includes: advertorials, logos, events, presentations, in-book promotions, and giveaways, among other categories.
  • REDBOOK Collateral:

  • Red Carpet to REDBOOK Event Series. Designed logo and all event materials, including banners, signage, and largescale backdrops. Event catered to thousands of readers in four cities across the country.
  • Backdrop with step and repeat board for one of three "rooms" onsite
  • Banner ads created for Taxi TV. Shown in cabs in New York and Chicago.
  • Counter card promoting REDBOOK's redesign.
  • Part of a series of monthly emails sent to advertisers.
  • Advertorials:
  • Advertorial for JCPenney/Liz Claiborne. Appeared in January 2011 issue.
  • Advertorial for Zappos.com. Appeared in December 2010 issue.
  • Advertorial Booklet Comp for Crate & Barrel (cover)
  • Advertorial Booklet Comp for Crate & Barrel (inside spread)
  • Advertorial Comp for Sherwin-Williams
  • Advertorial for Kotex. Appeared in May 2011 issue.
  • Advertorial for NAPA AutoCare. Appeared in April 2011 issue.
  • Advertorial comp for Stouffer's
  • Advertisement design for Look, Love, Shop!, REDBOOK's iPhone App
  • Advertorial for Nioxin. Appeared in August 2011 issue.
  • Advertorial for Kotex. Appeared in August 2011 issue.
  • Advertorial for Nioxin. Appeared in September 2011 issue.
  • Poster for REDBOOK event with Maybelline
  • Advertorial for Snyder's. Appeared in June 2011 issue.
  • Advertorial for Pantene / Clairol. Appeared in October 2011 issue.
  • Website design for REDBOOK's Holiday Hotlist Giveaway-A-Day site

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