This project to was raise awareness about pitbulls in Cincinnati, where the dog is currently illegal to own. I contacted a pitbull adoption agency and was able to coordinate dog models to come and photograph for the shoot, so all pictures are taken for the project. The goal was the create a friendly, approachable logo and campaign to show the good side of pitbulls.
This organization is fictional, but please feel free to check out the lovely people who helped me find some doggie models http://www.gooddeedsforbulliedbreeds.com/
Update: It's now legal to own pitbulls in the city of Cincinnati. Huge win for the organization!