Power Monitor Direct Mail

Info
Statistics
Created: 04/26/10
Last Edited: 11/17/12
145
2
0
Description
  • NSTAR Electric - PowerCost Monitor
    This direct mail piece promoted the purchase and use of a real-time consumer feedback device that enables electric utility customers to view their power use andrelated cost. This direct mailpiece had a 16% response rate.

Discuss This Project: ( Comments)

You must to join the conversation.