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Playboy slipcase and marketing sheet

Graphic Design, Print Design
Dorothea d-ro Lee
Brooklyn, New York, United States
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    Project By

    Dorothea d-ro Lee
    Brooklyn, New York, United States
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    About Project

    6.5" x 8.25" x 2" Chronicle Books needed a slipcase for the trilogy of tresses so it could be sold as a gift set and boost sales. I decided to return to the classic, minimalist Playboy branding while keeping the fonts and colors already established by the books to maintain a visual connection between the two. I then inserted humor by repeating the logo three times—one for each hair color.
    Published: March 11, 2010
    • Views 255
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    slipcase print package design
    • Project Copyright Info
      COPYRIGHT INFO:
      Attribution Non-commercial
      No Derivatives

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