PepsiCo: A Chip Trip Around the World

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Created: 02/07/13
Last Edited: 02/07/13
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PepsiCo: A Chip Trip Around the World

PepsiCo's potato chip brands generate more than $10 billion in global retail sales annually. Here's a look into how tailoring chips to local taste preferences around the globe has fueled the growth of one of the world's favorite snacks.

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