Nuts! You are what you eat!

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Created: 11/16/12
Last Edited: 02/22/14
234
6
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Description
This quirky nut brand was developed around the expression "you are what you eat." This project successfully gives the brand a sense of personality by using flavor names that could easily be associated with personality types as well.
  • nuts!
    you are what you eat
    SPICY / SWEET
    ridiculously healthy! each bag contains a crazy amount of protein!
    flavored with a bit of awesome!
     
    This quirky nut brand and packaging was developed around the phrase "you are what you eat." The personality of this piece is very present in the phrasing of words, color choice to relate to the flavor, and the use of flavor types that associate with personality types.

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