NYAMA Branding and Identity Program

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Created: 03/24/12
Last Edited: 11/21/12
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Logo and identity
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  • NYAMA Branding and Identity Program

    Creative Direction, Management, Key Stakeholder Engagement
    Designer:     mNovak Design, NYC

  • In 2011, the NY American Marketing Association (NYAMA) took a new, upgraded approach to the structure of the volunteer and membership programs, event planning and it's vision. With this upgrade a new identity program was needed. From initial steps through to final brand identity, led the rebranding campaign; collaborating with PR, social media, programming and the board; managed design agency from initial concepts to final execution.

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