Concept for a fashion forward photo studio, NONPAREIL Studio.
Naming, identity and logo design, studio brochure and promotional materials for an annual fundraising event presented by NONPAREIL Studio.
NONPAREIL Studio is a concept photography studio that focuses on services for apparel and accessory designers, as well as boutique owners and publications. The studio provides photography as well as contracts with models and location scouting and permits. They take care of everything and provide an invaluable services to designers looking to showcase their apparel and accessories.
The photography (by Markus Biehal) was chosen to demonstrate that the studio is high fashion, and takes a different approach with art direction. The studio can accomodate any budget, and the use of mannequins demonstrates an ability to think in terms of cost. Eliminating the need for models, in some cases, will be a smart budget move for smaller, growing designers and boutique owners. Great results can still be achieved through art direction, lighting and tone.
The promotional items for the annual event are designed with fashion designers in mind. Higher end, luxury and innovative to draw the crowd that NONPAREIL Studio would like to have as clients.Black & White model photography by Markus Biehal, www.westausgang.de