NIKE

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Created: 08/27/12
Last Edited: 04/24/13
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Description
Mural representing team Brazil for NIKE's Joga Bonito campaign.
  • I was commissioned to design and produce a mural representing team Brasil for NIKE’s Joga Bonito campaign in Los Angeles, April 2006. The mural was made by covering soccer balls with paint in Brasil’s country colors and then kicking and throwing them at the wall to make a larger soccer ball-shaped form. Since team is such an important part of the game, I asked friends and family to come out and play which made the result a community effort. NIKE shot a time-lapse video of the project which premiered at their Los Angeles event house in April, 06. The mural is at 4310 Sepulveda Blvd. Culver City, CA 90230. For more visit benloiz.com

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