This is a book that documents my discovery of typography through a project called Typographic Variations.
In this book I took one poem, The Poetic Logic of Art and Aesthetics, by Fredrick Sommer and created 28 different compositions. Each Phase had a set of rules and in each of the 7 phase there had to be a layout with 1 column, 2 columns, 3 columns, and more than 3 columns.
In phase one I used only Alignment to create hierarchy in the text.
In Phase 2 I only used weight contrast to create the hierarchy.
Phase 3 size contrast was used.
Phase 4 I built all the layouts on a diagonal to create a hierarchy.
Phase 6 I used rules and field color.
Phase 7 was integrating type and image.