Minnesota Soybean

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Created: 02/03/13
Last Edited: 04/26/14
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Description
This informational tool helps Minnesota Soybean educate consumers on biodiesel, water quality, agriculture exports, farming in Minnesota and how farmers provide good food for everyone. Each of the five according books feature eight facts with a supporting illustration, inforgraphic, or photo. Since there were 40 total, I've narrowed it down to some of my absolute favorites.
  • The R.E.A.L. Story campaign is an ongoing conversation about sustainable agriculture in Minnesota. This particular project was designed to educate consumers on biodiesel, water quality, agriculture exports, farming in Minnesota and how farmers provide good food for everyone.  Each of the five accordion books feature eight facts with a supporting illustration, infographic, or photo. The images are repurposed often on social media to continue the two-way dialogue between farmers and consumers.

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