Mercedes Ads

Created: 05/18/13
Last Edited: 08/05/13
Catalog ads to accompany an interactive digi-card.
  • In 2000 while running my design studio Synergy Creative in New York, I collaborated with Eric Burton of Interactive Communications, Inc. on two ads for Mercedes Benz. The ads were featured in the brochure along with what was then called a Digicard which offered interactive content and a link to the website where people interact wit the cars  and customize their experience.
    I designed the ads and wrote the copy which read: "Go Key-less" - (this was the first car that featured key less entry) "What will your car do next?"
  • This is the second ad that I designed for the same purpose (see explanation above). The copy reads "M as in moves". "Experience the M-class".

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