Logo for library books and ebooks

FIELDS:Branding
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Created: 04/30/12
Last Edited: 11/21/12
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Description
Logo design
  • Logo redesign on the fly
    In 2011, ALA Editions (a publisher of professional resources for librarians) wanted to revamp the logo used on its books and book catalogs. The logo was outdated and in need of fresh type and a simple graphic element. The logo needed to be done in a matter of days, and I came up with comps one morning. The curve is meant to suggest both book pages and e-readers.

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