- Live for a Living
Promoting working to live, not living to work.
- Complete identity and advertising campaign for Live for a Living. Live for a Living is a fictional organization created for my Senior Capstone which works with businesses to create plans that give employees more time off to enjoy life, but by giving this time, it actually increases productivity and benefits the business. Campaign includes, ads which would appear in magazines, at bus stations, etc., a promotional booklet, and promotional motion information graphic.