Collaboration with Sidonia Kelly and Luke Klenske.
In this group project we researched an existing company (in this case Panera and Au Bon Pain) and then create our own company and identity based on the research.
There were three parts to this project - creating a letterhead, business card and envelope set, two other applications as they applied to your company and a three dimensional application.
Leipa Cafe aims to provide the best quality, healthy, handmade sandwiches and coffee to its customers. We hope to satisfy a basic human need in a joyful manner. As we like to say, eating doesn’t have to be like eating grass, it can be a great experience.
While this was a collaboration, I worked extensively on the coffee cup holder and on my individual three dimensional application depicting a seating area that would be present in the cafe.