Conceptualized and created design and marketing collateral for print and web. Ownership of e-mail campaigns, social media creative, text ads, display banners, product images, and other assets for company’s various web campaigns.
Responsibilities included the production and implementation of brand SneakPeeks (produced 50+ in total) which included image sourcing, image editing, copy writing, creating digital brand environments, and graphic production. Worked directly with Krush’s brand partners, creating a range of online marketing creative to promote Krush SneakPeeks across social media, blogs and e-mail campaigns, as well as tracking their results and consistently optimized performance.
Krush, Inc is a start up company in Cambridge where users can find the latest trends and products in action sports and lifestyle. Post what you like to the wall, share it with your friends, and be included in a community of people that have the same interests you do. Krush runs SneakPeeks which is a preview of unreleased products from top brands. Rate the products and let the brand know what you like and don't like to eliminate mass waste of products, and reserve the items you like before they hit stores.