Kmart Back To School 2012

    Kmart needed a fresh new approach to showcase their back to school season. Our Make It Epic concept created a modern attitude to looking forward to the new year. A microsite became the
    ultimate back-to-school resource center providing quick links to great clothing and supplies plus special
    back-to-school deals, contests and promotions. Promotional mailers, emails & signage were created
    to reinforce the event.