Jamba Juice brand design

  • Reestablishing the authentic Jamba Juice
    For Jamba Juice, healthy and fun was the idea behind a single cohesive brand personality and the launch of Live Fruitfully. With the introduction of new beverage and breakfast products, we created marketing and communications materials to successfully support all major initiatives from the website, customer loyalty programs, store design, and product and nutritional collateral—but also the design of their most important brand vehicle of all—the Jamba cup.