The CIO of Great American Insurance Group wanted to create an internal logo to apply to I.T. Services projects with the theme/tagline "Moving Great American Forward." I came up with:
1) FWD: Great American
2) Own It.
Then there's the Innovation Lab: an I.T. Services initiative that takes a small group of I.T. employees away from their normal jobs for a month and a half, and gives them a couple broad directions, the most important of which is "create something that will benefit the company."