Reconceive the packaging for a French over-the-counter product that attempts to benefit conditions like hypertension and osteoporosis through a combination of potassium, magnesium and calcium. The powdery substance is mixed with water to create a day's worth of slightly flavored beverage; we were asked to create packaging for individual servings delivered in tea bag-sized packets.
- The Music of George Gershwin
Create a trio of posters for a concert on "The American Songbook: The Music of George Gershwin," as performed by the American Composers Orchestra at Carnegie Hall. The three pieces should work individually and as a unit and include one poster with a picture of Gershwin, another with illustrations of musical instruments and a third with abstract imagery.