IKEA - Rebranding

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Created: 09/01/11
Last Edited: 09/01/11
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Description
For this project we were given a small list of companies and were told to choose one to rebrand. Among the companies were OXO, Dyson and IKEA. My choice was IKEA. We were given a week to come up with several rough logos and then chose which was the strongest. I based most of my ideas around different pieces of furniture and houses. My final logo doubles as a corner of a room and also the peak of roof.
  • IKEA
    REBRANDING
  • For this project we were given a small list of companies and were told to choose one to rebrand. Among the companies were OXO, Dyson and IKEA. My choice was IKEA. We were given a week to come up with several rough logos and then chose which was the strongest. I based most of my ideas around different pieces of furniture and houses. My final logo doubles as a corner of a room and also the peak of roof.

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