Holiday Mailing - or - KILL ME

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Created: 02/09/13
Last Edited: 02/10/13
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Description
Launched massive holiday postcard mailing campaign to over 2,000 store owners. Part of a larger marketing strategy involving multiple (entertaining not annoying) email newsletters- first as teasers then reminders, early sample mailing to top tier stores, holiday-specific rep kits and a web page for quick holiday orders.

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