Herman Miller: Customer experience collateral

Info
Statistics
Created: 01/23/13
Last Edited: 04/04/13
196
3
0
Description
Collateral and website to promote Herman Miller's Healthcare Experience Center.
  • Herman Miller: See space in a new way
  • Herman Miller shows their clients how healthcare spaces can impact key business issues. It is why they created the Healthcare Experience Center, a first-of-its-kind collaborative environment devoted to helping their clients leverage the power of space.
     
  • Seeing and Solving
  • To help potential visitors see the value of a visit to Michigan — a comprehensive system of tools were developed to bring the visit to life. A poster, microsite and invitation kit showcased the immersive experience that allows visitors to solve problems, get fresh perspective and see the opportunity for their projects.

     
  • Sharing the experience: A microsite was created for visitors to share with other members of the team.
     
  • Visualizing the experience: Posters with original photography showcase the interactive nature of the experience.
     

Discuss This Project: ( Comments)

You must as a Creative to join the conversation.