Hello Helmet

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Statistics
Created: 10/01/11
Last Edited: 01/06/13
238
6
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Description
A public service awareness campaign promoting benefits of wearing a helmet when skateboarding. Hello Helmet hopes to make wearing a helmet more of a habit and less of an inconvenience. Relatable skater silhouettes and casual language appeal to an adolescent audience, with a fun vibrant color, hand-written letters and bold graphics.
  • Hello Helmetlogo, branding, PSAs and wearables
  • A public service awareness campaign promoting benefits of wearing a helmet when skateboarding. Hello Helmet hopes to make wearing a helmet more of a habit and less of an inconvenience. Relatable skater silhouettes and casual language appeal to an adolescent audience, with a fun vibrant color, hand-written letters and bold graphics.

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