HairWaves Salon Identity

Created: 09/11/10
Last Edited: 12/04/12
Client, HairWaves salon, was in need of an update of their existing identity system. The owner had grown his business substantially and was preparing to move to a new custom-renovated salon. This new identity needed a fresh look to match this new modern space, better-communicating the salon's aesthetic to customers.

The project encompassed designs for a new logo, stationary, printed collateral, salon signage and website.
  • HairWaves logo

    Client requested something reminiscent of a lotus flower. Clean lines of the icon work well with the altered typeface.
  • HairWaves stationary

    Letterhead, business-sized envelope, and double-sided business/appointment card.
  • HairWaves business/appointment card
  • HairWaves collateral

    Price list, gift certificate and free product punch card. Price list and gift certificate were designed to fit inside the business-sized envelope as a package for customers purchasing the gift certificate, a cost-savings to the client.
  • HairWaves website

    Homepage concept, site still in development.
  • Artwork is owned and copyrighted by Kristin Dankanich. Do not reproduce without the express written consent of Kristin Dankanich.