Green World Promotional Video
It's amazing what one seed can grow in a few seconds
The Green World Campaign is an organization dedicated to reforesting the world. In need of some new online promotional material, I made a short video that animated the ripple of starting small and it growing to something much larger. Because even the largest forest starts with a single seed.
Given only two days to complete the project from idea to final video, a simple, well executed solution was achieved by keeping the visuals to a minimum. The spot shows a geometric forest springing and expanding from a single seed, demonstrating how one initial element can spark change.
Tagline copy provided by Green World.