AIGA will again mount a campaign to demonstrate the power of design in the public arena by
encouraging designers to contribute to a coordinated get-out-the-vote campaign for national
elections in Fall 2012. This builds on the 2004 and 2008 campaigns that placed more than
100,000 AIGA posters in public places in communities across the nation as well as provides
a resource for any web user to download a pdf version to print and post or share virally. The
objective is to demonstrate the value of design to citizens, public officials and businesses by
providing a clear call to action for an activity that is important to everyone.
We were to create one image based poster, and one type + image based poster. I chose to create posters that spoke to everyone to vote in the 2012 election.