Georgians for Prosperity

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Created: 09/05/12
Last Edited: 04/29/13
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Description
G4P is a poverty reduction initiative program open to all Georgians with financial need and helps them work with education and financial assistance programs.

Of the four logos the team presented, mine was chosen to be printed on the team's collateral materials and presented at the final client meeting. The logo focuses on three words that are significant to G4P: community, collaboration, and caring. The icon is based on a neighborhood subdivision grid, with three pieces that work together to form a heart, representing the care and kindness G4P wants to give it's clients.

They needed a logo, stationary set, website proposal, a media kit for investors, brochure for clients, and any other collateral the team came up with. As a team, we split responsibilities among the four of us, but created graphic elements (besides the logo and colors) that help tie them together. My responsibility was production manager and research manager, and I designed the media kit booklet for investors.
  • Georgians for Prosperity
    Branding
  • G4P is a poverty reduction initiative program open to all Georgians with financial need and helps them work with education and financial assistance programs. 

    Of the four logos the team presented, mine was chosen to be printed on the team's collateral materials and presented at the final client meeting. The logo focuses on three words that are significant to G4P: community, collaboration, and caring. The icon is based on a neighborhood subdivision grid, with three pieces that work together to form a heart, representing the care and kindness G4P wants to give to their clients.

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