GBTA Success in Every Direction

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Created: 06/09/13
Last Edited: 11/01/13
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Description
This campaign for GBTA highlights their three major focuses of transportation — bus, train, and plane — with a fun, young vibe, in order to stand out in their direct-mail efforts.
I created and presented multiple concepts to the client. When this design was chosen, I worked on and art directed the concept through various elements: print, web, and lenticular (postcard shown).
  • Lenticular Postcard, two covers shift into focus as the postcard is moved.
  • Exhibitor Prospectus: 2012 American Graphic Design Award
    Lenticular Postcard: 2012 ART OF THE SHOW, Honorable Mention
    © CSG Creative 2011

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