Eyecessorize Press Kit

  • Eyecessorize Press Kit
    12 page look book, two 12 page, men and women, seasonal press kits, and custom packaging.
  • Working with Eyecessorize, an eyewear fashion and eye health awareness organization, I was asked to create a press kit mailed to media contacts to promote the latest eyewear trends for men and women in all four seasons of the year. The primary audience are press and media outlets. I created a clean design that can be updated and reprinted easily with each seasons with unique packaging that make the mailed recipient visually interested upon receiving the package. The mailing is sent out to over three hundred members of the press including Maxim, Oprah Magazine, RedBook, Women Health, Men’s Fitness, and more.