Epiphany Brewing Co. Branding

  • Epiphany Brewing Co. 
    Student Packaging Project
  • The objective behind this student project was to create bottle label designs for multiple bottles. I chose to create a fictional beer company called Epiphany Brewing Company.
     
    My thinking behind this project was to creatively incorporate collage, packaging design, and typography into a fun and interesting beer label design. All four of these bottles are labeled by a different number and type of beer. The logo incorporates a lightbulb, as if the customer has an 'epiphany' and must drink the beer. 
     
    Instead of choosing rectangular labels to display each bottle design, I decided to take a different route. Each bottle label has a unique shape and texture. The labels relate to the collaged design in that they are untraditional and connect nicely with the collaged design.

    There are four types of beer included in this project: 
    37 is a  pale ale, 17 is a wheat, 61 is a lager & 59 is a stout beer.