Eat A Chiquita

Info
Statistics
Created: 02/25/12
Last Edited: 11/25/13
1322
74
5
Description
Campaign and microsite for Chiquita banana
  • This campaign sprang around the concept of making bananas cool to a mass audience. Customized sticker faces are given to bananas in stores, while a digital world is created for them online.¬†Users can create a custom banana sticker on the site, for a chance to have it placed on bananas worldwide. Then add that sticker to friends photos, to share via Facebook Connect. Battle the Bad Banana in a fully fledged flash game entitled "Banana Boogie Battle". These many, many hours spent were well worth my new bathroom sticker collection.
  • THE SITE www.eatachiquita.com
    This is the world of Chiquita. Here users can explore different areas, create their own banana sticker for their avatar and for a chance to have it produced on bananas across the world. They could also upload photos to be customized with quotes and sticker faces. These photos then appear on the billboard in town. Each area has dynamic animations, and the entire site customizes to each user.
  • BANANA BOOGIE BATTLE
    This 3-D animated game allows you to pit your banana avatar against the "bad banana" in a Dance Dance Revolution-style arcade. An animated "how to" section makes learning to play fun, and each "final move" animation changes for every play.
  • ¬†CONCEPT ART

Discuss This Project: ( Comments)

You must to join the conversation.