EISENMANN Full Page Ad

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Created: 08/24/10
Last Edited: 11/18/12
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Description
Full page ad for an environmental technology company that invites the viewer to interact.
Project Info
Owners
Credits
JMS Consultations, Inc.
Tags

  • EISENMANN "Waste Nothing" Full Page Ad
    Interactive Print Ad Turns Heads
  • For 2010 EISENMANN wanted to emphasize their many advancements in energy capturing and conservation technology. They asked JMS Consultations to create an ad to deliver this message using a  "Waste Nothing" theme.

    Since I needed to make sure the final ad didn't emphasize one technology above others, I used a simple, stylized trash visual to portray the idea of throwing away energy. The stark red background continues EISENMANN's established brand elements. The ad is printed "upside-down" encouraging viewer interaction and delivering the message that companies can save on disposal costs by converting waste to energy.

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