Cotton On packaging redesign

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Created: 03/22/13
Last Edited: 08/29/13
361
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Description
Created as part of a school project, this is a redesign of the packaging for the retail store, Cotton On. The bolder design creates a stronger identity for the brand, as well as leaves a more lasting impression on the consumer. The bag design is printed on 100# cover with cotton rope handles, and the clothing tag has a die-cut front.

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