Institute for Transportation & Development Policy (ITDP). Brand approach and design of materials.
A new look was designed for ITDP to differentiate them from their competitors as they expanded their reach into the global arena. Brand development included color scheme, stationery design, folder design, newsletter template, awards book, postcards, and #10 pocket brochure.
New Penn Financial Recruitment Materials. Concept, design and production management.
After being purchased by Shellpoint, New Penn Financial received an enormous infusion of growth capital.
Working with writer Monica Day, we developed a folder, 2 sets of inserts, and a brochure
to recruit wholesale, realtor and loan officer sales staff.
Celebrating the Faces of Hope for Univ. of Pennsylvania Abramson Cancer Center. Concept and design.
The idea was to celebrate the researchers–as well as the beneficiaries–of the Center's research. By photographing cancer survivors and their families, and placing them in frames that served as high-level invitations and gifts, donors made a personal connection between their funding and those whose lives that have been touched by the Center's work.
Lymphoma Research Foundation Gala Invitation. Concept and design.
Design approach for the Lymphoma Research Foundation annual fundraising gala.
Woody Guthrie Tribute Invitation for the Philadelphia Folksong Society. Concept and design.
PFS asked me to design an invitation for their 50th anniversary event–a tribute to Woody Guthrie, the Guthrie family
and their impact on America through spirit and song.
CMS Technology Partners. Concept and design.
This brochure was designed to be small and efficient, speaking swiftly to the investment potential of new technology.
Alternative Edge Hardbound Book. Concept, design and production.
Long-standing client CMS asked me to design this book for one of their principals.
CMS Private Equity Partners. Concept and design.
One of many high-end brochures designed for CMS to raise interest in their investment funds.
Maccabi USA/Sports for Israel. Design of brochures, newsletters, ads.
As a long-standing client, we worked together to develop a new look for the organization, to raise awareness about the Maccabiah Games, recruit more athletes for the Games, and build a broader donor base.
Gene Shay Tribute Book. Concept and design.
A 20p book designed to celebrate Gene Shay's career as a legendary expert on folk music,
a founder of the Philadelphia Folk Festival, and a radio disc jockey of 40 years.
NARAS Governor's Award
Invitation and Program. Concept, design and production management.
These materials were developed for the Philadelphia Chapter of The Recording Academy
for a tribute to Chris Schwartz, hip hop producer.
Assurance Canine Detection Services. Identity Design: Brochure, website, business cards.
Materials were developed with writer Monica Day to position this start-up canine bed bug detection company as one who is experienced and seeking contracts for larger commercial projects, as well as residential clients. WordPress site hand-built with Builder.
Whitt Tekniques. Identity Design: Logo, website, brochures, business cards.
Suite of materials and website were designed for Kirsten Summa, a talented massage therapist who is well versed in all modalities of massage. The idea was, through design, to portray her strong belief that spiritual connection is integral to healing. Hand-built WordPress site.





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